Monday, April 4, 2011

Paris Win: I can has cheezburger?

If you like potato chips, young kitten, then yes, you can has cheezburger.  Lays in France has unveiled a wonderful new addition to the line-up of snacks that already includes the "Roasted Chicken with Thyme," the "Bolognaise," and "Mustard and Pickles" flavored potato chips.  A staple for the picnic season, at least for me, Lays potato chips never cease to amaze me with their adaptations to local cultures -- Serrano ham-flavored chips in Spain, anybody?  

Now, France, one of the gastronomic capitals of the world, has embraced the newest addition to the Lays family, the "Cheeseburger" potato chip.  Don't ask me how, but it tastes like a McDonald's cheeseburger with the pickles, ketchup, and poor-quality beef all fried into one perfect crisp.  What's the special ingredient anyway?  Check the label, the third ingredient on the bag and you'll discover that it is indeed "cheeseburger flavoring."  How's that for a secret?  No, I jest, they do detail the spices and herbs that go into it, culminating in this bag full of savory and crunchy perfection.  

I'm so happy that my local Franprix grocery store finally carries these delights.  Picnic season just got a lot more interesting. 

3 comments:

  1. I feel like we uncovered something really magical today. I'm slightly shocked, however, that you returned to purchase a bag. Of course, it was for research, right? *I want to try*

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  2. OOh! can you send me a bag via post??? I need to taste how they compare to the jamon chips!

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  3. they also have pepperoni pizza chips ! yikes !

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