Challenge: Market Tahiti prior to and following the pandemic, walking a thin line between promoting the destination and promoting actual travel to the destination during COVID-19.

Skills: Led bilingual ad campaign for Tahiti Tourism during the onset of COVID-19 in 2020 to urge travelers to stay home and promote the #TahitiComestoYou campaign, followed by their #RecconnectWithMana campaign upon reopening to travelers. Worke don social media marketing, newsletter creation, display ads, and webinars.

A split image showing a tropical landscape in Tahiti with lush green mountains and a calm water body with boats at the shore. The left side has French text, and the right side has English text, both promoting Tahiti's welcoming nature and sunny days.
Two promotional images for Tahiti Tourism, featuring a woman wearing a floral crown and traditional attire in the ocean, and two people paddling a boat on the water with a palm leaf decoration. The images have text: 'Feel at one. In twos.' and 'Se sentir unique. À deux.'
Aerial view of overwater bungalows in a tropical lagoon with lush green islands and mountainous background, promoting Tahiti.
A woman dressed in a traditional Tahitian costume with a red flower in her hair, standing outdoors in a lush green forest. She appears to be speaking or giving a presentation.

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